Sunday, February 16, 2020

Service Operations Management Team Project Essay

Service Operations Management Team Project - Essay Example The third member will be given the task of both internal and external communication and the identifying of new service opportunities for the organization. The member will be engaged on mobile communications and the linkages to the social sites including Facebook and Twitter. The fourth member, will be responsible for marketing, and will have to work together with the third member to leverage on the communication capabilities. The project will majorly pursue Mobile marketing because it has been realized that majority of the target customers are on mobile communication platforms. Every organization and project team requires a decision on the appropriate timings in order to realize the strategic plan. Since this project involves consultancy, it is easier for the project management process to run by dividing the tasks into four subtasks, logistics, co-ordination, communication and marketing. For example, the coordinator will only be concentrating on the decision on the timings of event. When a client needs to be attended to by the organization, the coordinator will decide on the timing of when the client will be attended to depending on the available work force and other resources. The member in charge of logistics will therefore be of great significance when the resources are required, for example, transporting the staff members to the site to offer the consultancy services. In order to get information from or pass information to the clients, suppliers and other service providers, the member in charge of communications does the communication on the various ch annels to present the consultancy services to them and offer necessary information. During the service delivery, the person will maintain the contact with the client until the service is completely delivered. There will be need for the person to collect the opinions of the clients from the communication channels concerning the quality of services they receive from

Sunday, February 2, 2020

How the social media can benefits a new company with that much Essay

How the social media can benefits a new company with that much competition - Essay Example Social media is undoubtedly effective newest tool and strategy for growing a new or an existing business. Hundreds of social media networks are obtaining wider popularity across the globe since more and more business people are tempted to use social media to share their views, ideas, feelings and information with others. Social media is about how people use internet for their communication purposes. Social media refers to any of the many online tools that allow people to share information and learn from others through a communication network in an open process. Social media thus refers to online contents that are created and consumed by regular people for each others. As Singh and Diamond (2012, p. 10) noted, it may be comments a person adds at the end of a website- article or family photograph he uploaded to a photos-haring site or a video he uploaded to a video-sharing site. Until the last decade, businesses had to use direct communication for most business and marketing activities, but the emergence of social media brought tremendous changes in business and marketing communication. It has not only brought greater opportunities for many businesses, but also posed bigger challenges for many to survive in competing with others. For a new business to be set up successfully, marketing communication is an extremely important function since its ultimate goal to reach its customers will be successful only if it can communicate its people about the business and its goals. When introducing a new brand or the existing brand with new product or service to the market, it needs to be communicated to its people to make them aware about it, to inform or persuade them to buy or to keep on reminding them about the goods or brand (Kitchen, 1999, p. 21). Social media can play pivotal role in marketing communication and thus perform the functions of advertising as well as marketing promotional activities. A new business to be set up or an